As a complement to the
perspectives presented by the NGOs on the second day of the Expert Consultation
on Strengthening Linkages between Research and Extension to Promote Food and
Nutrition Security, two private sector representatives also offered their insights
on the issue.
He also spoke about corporate
social responsibility and why it is important for both farmers and the private
sector. His firm sells a product called Mini Packet targeting homestead farmers
as a part of its corporate social responsibility. “We subsidized the Mini
Packet and lost money by selling the product. But we didn’t lose because that
is also an extension program.”
A challenge facing the
private sector is adulteration. The company estimates that it is losing 30 per
cent of sales income due to counterfeit products.
Describing the
situation in Myanmar, he spoke of the high cost of disseminating “public goods”
information and explained that it is sometimes challenging and time-consuming
to change farmers’ perception about farming practices and technologies. Myanmar
also lacks local R&D capacity so that all seeds must be imported.
His firm focuses on
providing extension services and the most significant extension activity is to
showcase profitable cases to local farmers through demonstration farms because
the major source of knowledge for farmers in Myanmar are neighbours, rather
than formal extension programmes. Other extension activities include
collaboration with universities and farmers, peer-to-peer technology dissemination
and cost-and- return record-keeping for optimal results.
He emphasized that the
private sector should use market-aligned skills and technology to keep market-driven
incentives for the service provider and the client. He insisted that the
private sector has to understand that farmers are also entrepreneurs who would
not utilize extension activities if these did not bring them income.
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